We are committed to working in complete harmony with nature, maintaining the balance between the investments in new technologies, rising production costs and climate change while delivering the healthy, tasty product with optimal shelf life and minimal impact on the environment.  Our agricultural practices are founded on principles that reduce environmental impact while ensuring the highest product quality.

Our investments in modern hail protection systems minimize losses in the production of premium-grade fruit, addressing the challenges posed by climate change.
By investing in cold chain infrastructure and closely monitoring every stage of distribution, we extend the shelf life of our products while reducing post-harvest losses. Our rapid cooling technology ensures the efficient cooling of fruits, preserving their freshness and quality perfectly.

We are dedicated to sustainability and quality, with continuous employee education ensuring adherence to the company’s strict procedures and guidelines. Throughout the production cycle, stringent control checkpoints guarantee that the products reaching our customers are as safe as possible, with extended shelf life and minimized post-harvest losses.
By adopting Top Seal technology, we have significantly reduced plastic usage in our packaging process, contributing to a lower environmental footprint. Thanks to eco-design principles in our packaging, PUREBERRY has saved tons of cardboard and plastic in production.

We have invested in state-of-the-art plantations where we grow blueberries under controlled conditions using containers and substrate. This approach is more efficient and sustainable, as blueberries require significantly less water compared to traditional methods. Our investment in computerized irrigation systems allows precise monitoring of weather conditions and optimal water usage management, minimizing waste and ensuring sustainable production.